Super Bowl Ad
Super Bowl Ad
Super Bowl Ad
Skittles
Skittles
PROBLEM
PROBLEM
Skittles needed an unforgettable ad, that would debut at the Super Bowl. The challenge was to take their iconic “Taste the Rainbow” campaign to a new level of absurdity, and in the process ‘break the internet.’
Skittles needed an unforgettable ad, that would debut at the Super Bowl. The challenge was to take their iconic “Taste the Rainbow” campaign to a new level of absurdity, and in the process ‘break the internet.’
SOLUTION
SOLUTION
We created a commercial that featured a man who was still connected to his mother by umbilical cord. Why? Because he loves eating Skittles every time his Mom eats Skittles. Umbilical Cord sparked a PR and media frenzy, and was our very first Super Bowl ad.
We created a commercial that featured a man who was still connected to his mother by umbilical cord. Why? Because he loves eating Skittles every time his Mom eats Skittles. Umbilical Cord sparked a PR and media frenzy, and was our very first Super Bowl ad.
Back to projects
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Super Bowl Ad
Super Bowl Ad
Super Bowl Ad
Skittles
Skittles
PROBLEM
PROBLEM
Skittles needed an unforgettable ad, that would debut at the Super Bowl. The challenge was to take their iconic “Taste the Rainbow” campaign to a new level of absurdity, and in the process ‘break the internet.’
Skittles needed an unforgettable ad, that would debut at the Super Bowl. The challenge was to take their iconic “Taste the Rainbow” campaign to a new level of absurdity, and in the process ‘break the internet.’
SOLUTION
SOLUTION
We created a commercial that featured a man who was still connected to his mother by umbilical cord. Why? Because he loves eating Skittles every time his Mom eats Skittles. Umbilical Cord sparked a PR and media frenzy, and was our very first Super Bowl ad.
We created a commercial that featured a man who was still connected to his mother by umbilical cord. Why? Because he loves eating Skittles every time his Mom eats Skittles. Umbilical Cord sparked a PR and media frenzy, and was our very first Super Bowl ad.
Back to projects
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Super Bowl Ad
Super Bowl Ad
Super Bowl Ad
Skittles
Skittles
PROBLEM
PROBLEM
Skittles needed an unforgettable ad, that would debut at the Super Bowl. The challenge was to take their iconic “Taste the Rainbow” campaign to a new level of absurdity, and in the process ‘break the internet.’
Skittles needed an unforgettable ad, that would debut at the Super Bowl. The challenge was to take their iconic “Taste the Rainbow” campaign to a new level of absurdity, and in the process ‘break the internet.’
SOLUTION
SOLUTION
We created a commercial that featured a man who was still connected to his mother by umbilical cord. Why? Because he loves eating Skittles every time his Mom eats Skittles. Umbilical Cord sparked a PR and media frenzy, and was our very first Super Bowl ad.
We created a commercial that featured a man who was still connected to his mother by umbilical cord. Why? Because he loves eating Skittles every time his Mom eats Skittles. Umbilical Cord sparked a PR and media frenzy, and was our very first Super Bowl ad.
Back to projects
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026
Small Budget, Big Impact Campaign of the Year 2025 & 2026
Pro Bono Campaign of the of the Year 2026