The World’s
The World’s
The World’s Fanciest Fry
Fanciest Fry
Fanciest Fry
Mutti Tomato Sauce
Mutti Tomato Sauce
PROBLEM
PROBLEM
Mutti are famous for their premium, Italian tomatoes, However, when the brand launched their fancy tomato ketchup, sales were surprisingly low. They needed to turn this around, quickly.
Mutti are famous for their premium, Italian tomatoes, However, when the brand launched their fancy tomato ketchup, sales were surprisingly low. They needed to turn this around, quickly.
SOLUTION
SOLUTION
With very little budget, and very little time, we had to create an instant splash. To get people talking, we teamed up with award winning celebrity Chef Nelly Robinson to create something worthy of the world's fanciest ketchup - The World's Fanciest Fry.
With very little budget, and very little time, we had to create an instant splash. To get people talking, we teamed up with award winning celebrity Chef Nelly Robinson to create something worthy of the world's fanciest ketchup - The World's Fanciest Fry.
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Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

The World’s
The World’s
The World’s Fanciest Fry
Fanciest Fry
Fanciest Fry
Mutti Tomato Sauce
Mutti Tomato Sauce
PROBLEM
PROBLEM
Mutti are famous for their premium, Italian tomatoes, However, when the brand launched their fancy tomato ketchup, sales were surprisingly low. They needed to turn this around, quickly.
Mutti are famous for their premium, Italian tomatoes, However, when the brand launched their fancy tomato ketchup, sales were surprisingly low. They needed to turn this around, quickly.
SOLUTION
SOLUTION
With very little budget, and very little time, we had to create an instant splash. To get people talking, we teamed up with award winning celebrity Chef Nelly Robinson to create something worthy of the world's fanciest ketchup - The World's Fanciest Fry.
With very little budget, and very little time, we had to create an instant splash. To get people talking, we teamed up with award winning celebrity Chef Nelly Robinson to create something worthy of the world's fanciest ketchup - The World's Fanciest Fry.
Back to projects
Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

The World’s
The World’s
The World’s Fanciest Fry
Fanciest Fry
Fanciest Fry
Mutti Tomato Sauce
Mutti Tomato Sauce
PROBLEM
PROBLEM
Mutti are famous for their premium, Italian tomatoes, However, when the brand launched their fancy tomato ketchup, sales were surprisingly low. They needed to turn this around, quickly.
Mutti are famous for their premium, Italian tomatoes, However, when the brand launched their fancy tomato ketchup, sales were surprisingly low. They needed to turn this around, quickly.
SOLUTION
SOLUTION
With very little budget, and very little time, we had to create an instant splash. To get people talking, we teamed up with award winning celebrity Chef Nelly Robinson to create something worthy of the world's fanciest ketchup - The World's Fanciest Fry.
With very little budget, and very little time, we had to create an instant splash. To get people talking, we teamed up with award winning celebrity Chef Nelly Robinson to create something worthy of the world's fanciest ketchup - The World's Fanciest Fry.
Back to projects
Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026

Small Budget, Big Impact Campaign of the Year 2025 & 2026

Pro Bono Campaign of the of the Year 2026
